Phillip Schofield bakery has surprised fans by swapping the TV studio for a kitchen, launching a charming new bakery with his daughter, Molly Schofield. Nestled in a chic West London spot, the boutique shop recently went public, causing over a million fans to buzz within just 24 hours of leaked photos.
Touted as the home of “TV-flavored cake,” the Phillip Schofield bakery is already gaining a reputation as one of the most imaginative celebrity food ventures of the year. The father-daughter team shared their playful vision:
“We wanted every bite to feel like stepping backstage before a live show—exciting, curious, and a little unpredictable. Each cake should inspire you to pick up the phone and book an interview.”
Phillip Schofield Bakery’s Signature Treats
The star of the menu is the limited-edition “Gateaux Gossip” — a rich, layered cake with a secret center and a fun twist: each slice hides a scroll featuring cheeky celebrity trivia or a lighthearted “whisper” from the world of television. Early visitors described it as “deliciously theatrical,” comparing it to the edible version of a morning chat show. The flavors combine raspberry compote, dark chocolate, and an indescribable hint of scandal.
Phillip Schofield Bakery: A Nostalgic TV-Inspired Space
Photos of the bakery’s interior quickly went viral, showcasing a stylish retro TV set theme. The walls are decorated with vintage TV guide covers, an “on-air” sign lights up the counter, and each table is designed to look like a mini talk show stage, complete with spotlight cupcakes. Molly, who has worked behind the scenes in entertainment for years, revealed on Instagram:
“Dad and I wanted something fun, unexpected, and packed with flavor — just like our dinner table chats. This idea has been brewing for years. Now it’s finally baked to perfection.”
Though Phillip has stepped back from frequent TV appearances recently, this new journey marks a warm, joyful return to the spotlight—this time, in an apron.
Fans have responded enthusiastically, with many sharing their excitement on social media. One Twitter user wrote, “PHILLIP SCHOFIELD BAKES?! I need a Gateaux Gossip slice and a flat white ASAP.” Others called the concept “brilliant” and “national treasure behavior,” while former TV colleagues have already pledged visits or even hinted at guest baking appearances.
